I want to reduce my customers' CO2 emissions

Many of your customers will doubtless want to reduce their carbon emissions. If you can help them to achieve this, you may have a new business opportunity.

Which customers are interested in carbon savings?
Some of the companies that are particularly interested in carbon savings are:

• Companies with quotas (energy-intensive companies that produce things like paper, concrete and energy, or supply transport services)
  
  
• Companies that make a lot of noise about their climate goals
  
  
• Companies that have signed up to Caring for Climate

What can I do?
Consider how you can help your customers to make carbon savings throughout their value chain. In other words:

• Extraction of raw materials (Do you have a raw material that can be extracted in a more carbon-friendly manner?)
  
  
• Transport (Do you have a product that does not need to be transported far?)
  
  
• Production (Do you have a solution that requires less processing and so less energy?)
  
  
• Sales (Do you have a solution that enables the customer to promote the climate agenda in a sales context?)
  
  
• Consumption (Can your product cut energy use during the consumption phase?)
  
  
• Disposal (Can your solution enable consumers to recycle the product rather than throwing it away?)

Carbon credit trading
You can also help your customers to reduce carbon emissions in a developing country rather than in their home country.

It is often far cheaper to cut carbon emissions in the developing world than in the western world.

Maybe you could develop a cheap source of heating which reduces the carbon footprint of impoverished customers?

One Scandinavian company that has made use of the carbon credit trading scheme is Norwegian fashion house FIN, which has invested in sustainable energy projects in countries where its clothing is produced.